It’s almost time for the end of season sales, where you can secure fabulous clothing for up to 70% off. These days you can snap up end of season deals easily online, but there are a few things you should do first, to really save money. Helen Beaumont explains how to find bargains in end of season sales.
Inventory your wardrobe
You should buy clothes you need, as opposed to those you just want, to truly save money in end of season sales. This is the time to inventory your wardrobe, to determine what you need to buy. Ensure that you know what staples you need to survive the season. If you’re planning your winter wardrobe, for example, these staples will include coats, gloves, scarves, hats and holiday season clothing.
Do some research
Demand during end of season sales is very high. Be ready for them, so you can beat the rush. You should make a list of your favourite retailers. Visit their websites regularly, sign up to their newsletters and follow them on social media to find out about sales first. Also check offers sites like Hot Deal UK, where users regularly post the latest clothes from top fashion retailers like ASOS and Ted Baker.
Go for designer
To create a timeless look, mix high end and high street. This is one reason why end of season sales are popular with fashion lovers, as this is the one time where you can buy designer pieces at discounted prices. Search for timeless, staple designer items in these sales, instead of trend-led fashions, to invest in clothes that will make you look fabulous and prove durable, ensuring value for money.
The trick to securing value for money on clothing, is to see whether you can get an item cheaper somewhere else before buying it. Even in an end of season sales, you may be able to find it for less with another retailer. Use price comparison services to achieve this task. With Style Compare, for example, you can assess sales prices across brands like Urban Outfitters and House of Fraser.
Try clothes on
It can be tempting, when taking part in an end of season sale, to grab clothes before they fly off the rack. Make sure you try them on before you buy, to ensure they fit, otherwise you’ll waste money. If you’re shopping with online retailers, take your measurements and consult their sizing guides, to ensure you get the right fit. On ASOS, for instance, they have tailored styling guides for each item.
There is a real joy in bagging a fantastic bargain, so don’t treat end of sales shopping like a chore. Commit to your shopping and have fun, so you can appreciate your bargains. Also, when you’re looking at a piece of clothing, ask yourself whether you really love it and whether you can wear it with other items in your wardrobe. If you don’t, the joy you associate with getting a bargain will soon fade, as you’ll end up relegating the product to the back of your wardrobe, instead of wearing it regularly!
About Helen Beaumont
Helen Beaumont’s career started at Camberwell College of Art, where she studied the History of Art and Design, specialising in costume during her final year. After completing study, Helen became a costume buyer for theatre and opera. She has since become a professional costume designer, with a keen interest in period clothing. Throughout her career, Helen has created authentic costumes for prestigious companies such as the Universal Studios, Disney, BBC, Tiger Aspect and the Young Vic Theatre.